Hydration Goals for the New Year: What Should Indians Really Drink Daily?

Every New Year brings fresh goals — fitness, better eating, and a healthier lifestyle. But one habit that often gets overlooked is proper hydration. Most people focus on how much water they drink, but rarely think about what kind of hydration their body actually needs. India’s climate, food habits, and daily routines are unique — […]
Why Superstar Beverages Chose Sampoornesh Babu: A Story Every South Indian Relates To

In a country where real stories matter more than polished perfection, brands today need ambassadors who feel authentic, relatable, and rooted. That is exactly why Superstar Beverages proudly chose Sampoornesh Babu as its brand ambassador. This partnership is not driven by stardom alone — it is driven by shared values and lived experiences. From Rock […]
10 Indian Traditional Drinks That Boost Gut Health Naturally

Good digestion is the foundation of overall health and India has known this for centuries. Long before probiotics became a trend, traditional Indian drinks were naturally supporting gut health using fermented, herbal, and cooling ingredients. From soothing buttermilk to tangy kanji, these beverages are packed with good bacteria, enzymes, and natural digestive aids. Let’s […]
7 Best Immunity Boosting Drinks | Natural Drinks to Improve Immunity Fast

In today’s fast-paced world, maintaining a strong immune system is more important than ever. While supplements help, the most effective (and natural) way to support your immunity is through everyday foods and drinks packed with antioxidants, vitamins, and minerals.Here are 7 powerful immunity-boosting drinks you can enjoy daily—easy to prepare, delicious, and rooted in India’s […]
Winter Wellness: 5 Traditional Indian Drinks to Boost Immunity This Season

Winter brings a comforting chill, warm layers, and festive joy — but it also welcomes common seasonal troubles like fever, cold, cough, and low immunity. The good news? India’s traditional drinks, rooted in Ayurveda and heritage, offer natural ways to strengthen the body and keep seasonal illnesses at bay.These age-old beverages are loaded with antioxidants, […]
From Streets to Supermarkets: How Indian Regional Drinks Are Becoming Mainstream

India’s beverage landscape is undergoing a delicious transformation. What once lived only in the lanes of small towns, village fairs, and bustling street corners is now finding a proud place on supermarket shelves, café menus, and global beverage aisles. Drinks like Kokum Sharbat, Nannari Sarbath, Solkadhi, Sattu Drink, Aam Panna, Toddy Palm Juice, and […]
Alkaline Water: Benefits, Myths, and Why It’s Gaining Popularity in India

In the last few years, alkaline water has become a popular health trend across India. From fitness enthusiasts and wellness coaches to everyday households, more people are choosing alkaline water for daily hydration. But what exactly is alkaline water, and why is it considered healthier than regular drinking water? This guide will help you understand […]
Perfect Pairings: Discover What Indian Drinks Go Best with Which Foods

In India, every meal is a celebration — a perfect blend of flavors, textures, and aromas. But what truly completes the experience? The right beverage. From the tang of Kokum Sharbat to the warmth of Filter Coffee, Indian drinks do more than quench thirst — they elevate every bite. Here’s your guide to the best […]
How Traditional Indian Beverages Are Winning Hearts Around the World

Introduction: A Global Sip of India’s Tradition From the bustling streets of Varanasi to cafes in New York, traditional Indian drinks are finding a new audience. Once enjoyed mainly at home or during festivals, beverages like Thandai, Sattu drink, Chaas, and Aam Panna are now being appreciated worldwide for their authentic flavors and natural health […]
Health Myths and Facts About Indian Drinks: What You Really Need to Know

Traditional Indian beverages culture is as diverse as its people — from sweet sugarcane juice and refreshing lassi to soothing herbal teas and energizing Sattu drinks. But along with this diversity come plenty of myths and misconceptions about what’s actually healthy. So, let’s clear the confusion! In this blog, we’ll bust some common myths about […]
